My new podcast asks business owners to share their biggest mistakes. Listen to
 Mistakes That Made Me here
I'm so glad you're here!

Fire up your conversions
Evergreen your sales
And turn fans into Superfans

Get done-for-you email conversion strategy and copy.
So you can 10x your impact, free up your time and
get back to doing what really fills your cup.


Email. The profitable beast you don’t have time for


You’ve been leaving a whole lotta money on the table. You know it. I know it. Your 90-day marketing plan knows it.

Because even though email is your number one marketing asset, you’re missing high-converting email sequences. The ones that help businesses like yours make sales and build relationships on auto-pilot.

You’d write them yourself if you could. But you’re busy managing your small team, showing up online, serving your community, planning your next quarter, and trying to unicorn your way through an Asana task list so you can make dinner without having one eye on your MacBook. Truth is…

You don’t have the hours, energy or brain space to keep writing your own emails


Certainly not the kind of growth-powering, connection-building emails you need to make the industry-shaking impact you journal about most mornings…

… the kind of emails that’ll have you dancing to the soundtrack of Stripe notifications while you holiday in the hinterland mountains with your family.

You can’t help but wonder… if email is delivering for you now – even though you haven’t really given it the attention it needs…

… how would it deliver if you did?

Move your subscribers from “Hmmm” 🤷‍♀️ to “Hell Yeah!” 🙌 with emails that convert harder, better, faster, stronger

Wanna know my secret sauce for writing revenue-boosting, relationship-building emails? All my emails are…


Get emails that bring a permanent end to sprayin’ and prayin’. By using proven research methods like customer interviews, surveys, polls and review mining, I formulate messages that convince your audience to say yes.


Get a winning email strategy tailored specifically to your business and subscribers. With this intentional, data-driven strategy powering your business, you’ll see your conversions rise, and your RescueTime hours fall.


Get emails that capture your voice and sound just like you. With story-led, personality-packed emails, you’ll nurture your audience, build trust and strengthen connections. So the next time you sell, your audience won’t hesitate to press the buy button.

Wanna work with me? Choose your own journey

Email Conversion Audit

Figure out what’s going wrong with your emails and get tailored recommendations on how to fix them

Tell me more
VIP Week

In a rush? Get your copy delivered in just 7 days – without sacrificing quality, strategy, or sales

Tell me more
Done-For-You Email Strategy & Copy

Elevate your email strategy, increase your sales, and magnify your impact with a custom done-for-you project

Tell me more

“Since Eman helped me shift my course from live launch to evergreen, the sales page and sales emails she wrote have generated £2.5 MILLION so far — and I’m still using them. Her copy is the gift that keeps on giving."

Here's how a ONE-time investment in sales copy has generated £2.5 MILLION in revenue (and counting!) for business mentor, course creator, and coach Samara Michael


“When we look at the investments we made that helped us achieve such a successful launch, one key thing was having Eman write our emails. With her in our corner, our team is stronger and our marketing is stronger. She understands our business so thoroughly and she gives us the peace of mind that our emails are always done right.

Having a quarter of a million dollar (US $170,000) launch meant that for the rest of the year we were basically set. We could sit back and enjoy life and business, focus on other things, and know that this one launch had brought in enough money for the year.”

– Monique Lombardo & Alisha Marfatia, Instagram Coaches

“Dope-ass job on your email! Love it!”

— Joanna Wiebe, CopyHackers

“Eman does a really slick job with customer experience. If I’m super honest, it’s rare to find somebody whose processes are so slick and where communication is so on point. I was never thinking, “Where are we at?” or “What’s happening?” or “What’s going on?”. 

I know a lot of people who’ve been burnt by copywriters in terms of their work coming back and being really disappointing. They’ve had to rewrite everything. I’ve seen that happen so many times and I don’t actually know anyone who’s had a really great copywriting experience. 

But Eman is a STAR. I bloody LOVE the email sequence she wrote for me! It ROCKS. 

Working with her has just been such a good process for me. I’m more than happy to keep working with her and I’ll be recommending her to my business friends.”

– Cori Javid, Money Mindset Expert, Success Coach & Podcaster

“Eman did an AMAZING job at capturing… EVERYTHING. I’m over the moon. This may be the first time I’ve outsourced a really important project and it came back better than expected!”

—Star Melancon, Women’s Financial Strategist at SHEBuildingHER

“I hired Eman to write an evergreen sales sequence for my membership. I actually had a little cry when I read it for the first time.

I’ve put so much effort into my membership but I still can’t quite articulate why it’s so useful to members. So seeing the way Eman pulled everything together like this in one place with all of the member testimonials made me quite emotional. And I haven’t even really got into the nitty gritty!  

Thank you, Eman. I knew the email sequence was going to be amazing and it really is. I mean, why would anyone NOT sign up?!”

– Catherine Erdly, The Resilient Retail Club

Swipe easy-to-implement conversion-boosting tips from my email teardowns

Watch my email smarts in action as I investigate where big brands are going right and wrong with their email strategy - because even big brands get it wrong sometimes.

Wanna skip to the part where you get emails that convert?