THIS IS BIGGER THAN EMAIL

We’re on a mission to help women build empires and make more money

CONVERTKIT PAID PARTNER. HUBSPOT NETWORK PODCAST. WOMAN-OWNED BUSINESS.

Email can make you money and build relationships…

… with less work.

Email marketing isn’t a one-to-many tool. Really, it’s a one-to-one tool. And it’s super scalable. 

Here’s what we mean:

You’re out living your life. Meanwhile, someone on your list is reading your emails, getting to know your personality. They’re falling in love with what you offer… which leads them to buy from you! 

Now, multiply that scenario by your thousands of subscribers. 

That’s how, with the right strategy, you turn subscribers into Superfans. 

Where there are Superfans, there’s a Highly Profitable Email List. 

And where there’s a Highly Profitable Email List, there’s an empire in the making 🤝🏽

Eman Copy Co. started with a dream of more freedom…

Hey! I’m Eman, founder of Eman Copy Co. 👋🏾

In 2018, I was running the communications department for a food charity. I loved my work and felt like I had a clear purpose. 

But I was commuting a fair distance every day, working myself to the bone, and barely seeing my son outside of weekends.

This wasn’t the life I wanted. I realised I needed to regain control so I could, once again, be the present mama and bubbly person I used to be. 

If I wasn’t happy with my life, I needed to change it. 

So I did. I resigned from my job. There was no backup plan or savings — just a desperate desire to create a better future.

And here’s what happened…

I started freelance copywriting, honed my skills, claimed my speciality in email (in 2020), and started working with women who had built their businesses for similar reasons.

Like me, they wanted to create freedom, flexibility, and wealth for themselves and their families.

By strategising and writing high-converting emails, I helped them create more profitable businesses.

It took me a long time to realise and accept the value of our work. 

We’re not saving the world by feeding people, but we are making an impact on the individual women we work with. We’re one of the pebbles that trigger their ripple effect.

Their success is our success. Because we’re helping them make an impact and improve the world.

Our real “why” behind money-making emails 👇🏾

The big picture impact of wanting to earn more with less work (through email!) is… 

Creating wealth, a balanced lifestyle, excellence, curiosity, and equity. 

When women earn more, it AMPLIFIES their positive impact. 

And that’s why Eman Copy Co. exists. 

Meet our brilliant Eman Copy Co. team

  • Eman

    Founder & Head Email Strategist 🇬🇧

    Eman leads the charge at Eman Copy Co.

    She’s an expert email strategist & copywriter who knows how to map out the strategy that turns your email list potential into PROFIT.

    She’s also the host of our multi-award-winning podcast Mistakes That Made Me, a sought-after speaker about all things email, and a proud mama of two boys.

    Fun fact: she spent her entire childhood and adolescence on stage singing and acting. She even sang for ex-England captain Rio Ferdinand once (at an audition she didn’t get… sad face! But she says Rio was lovely!)

  • Nicole

    Assistant 🇵🇭

    Nicole is our right hand at Eman Copy Co.

    What sets Nicole apart from other virtual assistants is she's not only a doer, but also a thinker. She brings solutions and strategy while getting things done. She sees the big picture while managing the small details.

    The best compliment a client has ever given her is that she's a mind-reader. She can anticipate potential problems before they even happen.

  • Adri

    Email Copywriter 🇺🇲

    Adri is our excellent email copywriter who turns strategies into high-converting copy.

    She’s an ex-zookeeper turned copywriter and email expert. A cool pivot, right?

    But at the end of the day, so much of both these careers comes down to the relationships and trust you build — whether that's with lions, cheetahs, bears, or customers!

    (Compared to getting a lion to trust her, gaining your audience’s trust is a piece of cake 🎂 )

  • Ash

    Sales Page Copywriter 🇦🇺

    Ash is our powerful sales page copywriter. She makes sure your sales pages convert better than EVER before.

    Ash is an expert at helping you make a meaningful splash with your launches without sacrificing integrity OR profit.

    Off the clock, Ash’s passions include drinking far too much dirty chai, travelling, and re-watching “Grey’s Anatomy” for the 20th time.

  • Zuri

    Podcast Producer 🇺🇲

    Zuri is the producer of Mistakes That Made Me, Eman Copy Co’s multi-award-winning podcast.

    He’s spent two decades as a multimedia journo specializing in professional audio and video production, local news, digital strategy, and social media strategy.

    When he's not working, he's playing with his kids or scouring Netflix for the best movies and TV shows.

  • Sarah

    Editor 🇬🇧

    Sarah polishes your copy so it’s always high-quality and ready for its debut.

    She’s been an editor for over five years.

    Before that, she had a ten-year career in higher ed before starting her journey into online business – oh and was a biker in a past life!

    Now she spends her time on her two loves: her kiddos and her editing!

  • Melissa

    Customer Research & Insights Expert 🇦🇺

    Melissa specialises in the human side of research. She asks thoughtful questions and pokes around audiences’ minds with empathy to discover what they’re thinking and feeling.

    Through her research-based messaging strategy, she provides the data that helps us create conversion-focused emails that drive impressive results.

    Her love languages are puns, sticky toffee pudding with clotted cream, and naps!

  • Natasha

    Customer Research & Insights Expert 🇨🇦

    Natasha is our other expert in customer research and analysis. She makes sure your messaging is based on your client data.

    She’s a professional customer research puzzle-solver and dot-connecter, and she’s passionate about growth, retention strategies, and customer advocacy.

    Fun fact: she’s also a former Irish dancer!

  • Yusuf

    Email Implementation Expert 🇮🇳

    Yusuf handles all the tech related to email marketing — so you don’t have to!

    He's a seasoned email marketing expert who knows how to work magic inside your favourite email service platform.

    Look up the word ‘committed’ in the dictionary, and you’ll find a picture of Yusuf. He once hiked up a mountain just to send a scheduled email campaign on time!

Intention is everything around here.

Here are our guiding principles:

Freedom

We’re after financial freedom, time freedom, and freedom to express ourselves. 

Every choice we make is designed to minimise the constraints that could hold us back from living fully. We’re free to only take projects that light us up — which allows us to do our very best work.

Flexibility

We’re anti-grind culture and believe in having the flexibility to do business around your life.

We don’t do urgent work and never expect responses in the evenings or on weekends — from our team or clients. Our goal is to provide exceptional service without sacrificing freedom and flexibility. That balance is our lifeblood.

Curiosity

Where there’s curiosity, there’s growth and joy. 

We LOVE trying new things, experimenting, and being creative. It means we fail sometimes, but that doesn’t scare us. The mistakes are what make us.

Excellence

We approach everything with 100% effort and quality. 

This includes excellence in faith, relationships, customer service, marketing, and how we treat each other. We get excited just talking about it. 😁

Wealth

We’re working towards creating generational wealth for ourselves, our audience, and our clients. 

We openly talk about money because we want people to know what’s possible, regardless of gender, ethnicity, religion, or background. We ARE doing this for the money... and for the positive impact we can make with that money.

Wanna build your empire with Eman Copy Co.?

Here are the top ways to do that:

WORK WITH US

GET EMAILS THAT CONVERT

Get your custom email strategy and copy delivered within a one-week container.

LEARN WITH US

GO FROM FREELANCER TO BOSS BUSINESS OWNER

It’s time to command the rates you deserve and attract amazing clients who respect you. Explore our courses and make your service business into a thriving, high-income powerhouse.

LISTEN TO THE PODCAST

LEARN FROM OUR MISTAKES

Introducing the "Mistakes That Made Me" podcast. Where extraordinary business owners share their biggest mistake — so you know what NOT to do on your road to success.

The best in the business world trust Eman Copy Co. 🎉⁠

NEW HERE? TAKE OUR EMAIL QUIZ

WHAT’S YOUR perfect NEWSLETTER STYLE?

Are you a Process Pro? A Deep Diver? A Curator? Or a Blender?

Take our 10-question quiz to discover which newsletter style is perfect for YOUR personality and business.

  • Uncover which of the 8 unique newsletter styles we've mapped out aligns best with your personality, preferences, and goals

  • Find out your newsletter archetype and superpower so you can lean into your strengths

  • Get inspired by examples of YOUR newsletter style out in the wild

  • Make writing your newsletter easier, faster, more fun, and totally YOU